Browsing by Author "Downey, Jeffry P."
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Does the importance of sustainable event information services vary among generational sub-cohorts? Xiao, Ranyue; Downey, Jeffry P. (2023-04-23)As events embrace sustainability – many information services have shifted to virtual – how does that affect the importance of these services – and affect satisfaction? And does it affect various generational groups ...
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Downey, Jeffry P.; Petrick, James F. (2023-04-23)For successful festivals and events that have sustained success, what happens as their target market ages? While assessing the variations in satisfaction and loyalty among different generational cohorts, an interesting ...