Abstract
This study examines how people make decisions under risk and uncertainty. The laboratory experiments are conducted to test some existing models of decision making. The experimental design in this study is different from those of previous experiments conducted by other researchers in that the same subjects in this study are asked to state their preferences for one of the paired choices in several questions in both hypothetical questionnaire and questionnaire with monetary incentives. Based upon the results of this study, it is concluded that (1) alternative models are not better in explaining observed behavior than expected utility theory, and (2) the experiments employing hypothetical payoffs can frequently lead to the conclusions that are different from the ones resulted from the experiments providing monetary incentives.
Jiranyakul, Komain (1986). Utility function in the domains of gains and losses : an experimental study. Texas A&M University. Texas A&M University. Libraries. Available electronically from
https : / /hdl .handle .net /1969 .1 /DISSERTATIONS -17164.