Browsing by Subject "visual communication"
Now showing items 1-2 of 2
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(Journal of Marketing for Higher Education, 2002)Institutions of higher education are increasingly becoming dependent on Web-based marketing to reach out to their target audiences. The current empirical study examines the types of impressions formed by prospective students ...
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(2012-10-19)In the last thirty years, a large number of studies have researched the destination image that visitors, travel industry representatives, students, and general consumers have of tourist destinations. However, few studies ...