Browsing by Subject "Loyalty"
Now showing items 1-4 of 4
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(Texas A&M University. Libraries, 1990)Little is known about interpersonal loyalty in student affairs higher education settings, yet practitioners agree that its existence is important in the relationship between superordinate and subordinate. The purpose of ...
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(2009-06-02)The purpose of this study was to gain an understanding of the structure and antecedents of cruise passengers' loyalty. Specifically, the study examined the dimensionality of the loyalty construct. Moreover, the study ...
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(2016-11-30)It is believed the overall success of institutions of higher learning and their athletic programs rests heavily on the non-guaranteed donations of sports fans. The present study sought to examine the relationships between ...
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(2023-04-23)For successful festivals and events that have sustained success, what happens as their target market ages? While assessing the variations in satisfaction and loyalty among different generational cohorts, an interesting ...