Browsing by Author "Petrick, James F."
Now showing items 1-13 of 13
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Chon, Jin Hyung (Texas A&M University, 2005-08-29)Urban greenway trails are emerging as potential tourist attractions in cities and are well recognized for their recreation opportunities in general. The study presented an opportunity to expand the scope of aesthetic ...
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Kim, Hyun Joo (2012-02-14)Airports are places where people have the potential to experience either satisfaction or frustration, and marketing and tourism scholars have argued that customer satisfaction is one of the primary goals of airports. ...
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Chung, Jin Young (2012-02-14)Pricing strategies (e.g. yield management) in the tourism industry, known as non-transparent pricing, have raised fairness issues, and more recently, new pricing schemes in the airline industry have been controversial ...
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Lee, So Yon (Texas A&M University, 2006-08-16)A clear understanding of the relationship among three performance indicators (perceived service quality, perceived service value, and satisfaction) would inform tourism businesses and organizations which of these evaluation ...
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Tomas, Stacy Renee (2009-05-15)In tourism, the product is the experience. The destination sets the stage, which facilitates the experience. First impressions, based largely on visual cues in the environment, help to determine the level of quality tourists ...
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Yoon, Sukjoon (2018-11-27)The evolution of the smartphone continues. The rapid rise in the number of applications (apps) means that sport consumers can now truly enjoy a 24/7 experience during which they are able to communicate, socialize, entertain, ...
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Li, Xiang (2009-06-02)The purpose of this study was to gain an understanding of the structure and antecedents of cruise passengers' loyalty. Specifically, the study examined the dimensionality of the loyalty construct. Moreover, the study ...
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Huang, Yu-Chin (2010-07-14)The purpose of this study was to gain an understanding of the structure and antecedents of travelers' behavioral intentions. Understanding travelers' behavioral intentions is an important goal of both destination marketing ...
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Kaczynski, Andrew Thomas (Texas A&M University, 2004-09-30)The goal of this study was to develop an instrument to assist public park and recreation agencies in successfully repositioning their offerings in order to garner increased allocations of tax dollars. To achieve this, ...
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Lai, Ying Hsiao (2013-01-18)The purpose of this study is to provide a theoretical framework, and establish an understanding of how trust, satisfaction, and behavioral intention influence each other. Subjects are online panelists who purchased ...
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Downey, Jeffry P.; Petrick, James F. (2023-04-23)For successful festivals and events that have sustained success, what happens as their target market ages? While assessing the variations in satisfaction and loyalty among different generational cohorts, an interesting ...
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Choo, Hyungsuk (2010-10-12)This study addresses how agrivisitors' social interactions affect satisfaction and, in turn, revisit intention. Adopting social exchange theory and resource theory, the study proposes that social interactions with service ...
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Park, Sun Young (2009-06-02)The definition of business success has evolved from winning larger market share in fierce competition to creating one’s own markets. Exploring new markets is crucial especially for tourism businesses, as one of the basic ...