Browsing by Subject "Persona"
Now showing items 1-2 of 2
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(2016-04-27)Mid-Millennials are placing an increasing amount of importance on their health and aim to consume more fresh fruits and vegetables. However, little is known about what mid-Millennials desire when shopping for fresh produce. ...
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(2016-12-05)A communication gap exists between the general public and the agricultural industry. To begin bridging the communication gap, agricultural communicators need to understand the different types of audiences and perspectives ...