Browsing by Subject "Manufacturers' agents"
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(Texas A&M University. Libraries, 1992)This research combined two areas of marketing--sales and channels of distribution--to benefit both. The channels area can now be better understood by applying some of the sales literature in a channels context. Likewise, ...
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(Texas A&M University. Libraries, 1985)The primary objective of this study was to identify methods of predicting the profitability of product lines by successful industrial distributors. Secondary objectives were to: (1) identify and rank those factors considered ...